Tesla Roadster unveiled in Santa Monica
VIDEO, PICS and SPECS of the revolutionary Tesla Roadster
click on any image to enlarge

Tesla Motors unveiled their uber-chic Roadster, a powerful electric vehicle that looks, feels and drives like many other high-end sports cars Wednesday night. The main difference is the noise. Powered by a 3-phase, 4-pole AC induction motor, the Roadster can go 130 mph and does 0-60 in about 4 seconds, all completely silent.
Tonight was the grand unveiling of the Roadster in a decorated airport hangar in Santa Monica, CA. I don't ride in many sports cars, and I certainly have never been in one that zips across an airport's tarmac without so much as a whisper. But tonight I got a quick ride in the Roadster and all I could hear from the passenger's seat (not even Gov. Schwarzenegger, who flew in for a brief look at the car, was allowed to drive it) was wind noise. And myself saying "Wow" under my breath.
The car is low to the ground, and smooth in all possible ways. But this vehicle isn't just a sports car. It's also a green car. There are zero tailpipe emissions. There isn't even a tailpipe. Tesla Motors is working to provide purchasers with a photovoltaic panel that will turn the driving experience into an actual net producer of energy, according to Tesla Motors chairman Elon Musk. (cont'd after jump)
Check out the exclusive video of the unveiling that features interviews with Tesla Motors CEO Martin Eberhard and the company's chairman Elon Musk, as well as footage of the car in motion from both inside and outside the cockpit - after the jump!
Check out the rest of my report, a gallery of LIVE and OFFICIAL pics, and Tesla's press release with full specs after the jump.
Tonight's unveiling was also an invitation to purchase the Roadster when it is released in mid-2007 (for about $80,000-$120,000). The company is offering the first 100 Tesla Roadsters as Signature models. Musk said that the people who buy the Signature cars will not only be getting an incredible sports car, but will be helping to pay the R&D costs for future Tesla Motor vehicles. And that's what tonight was really about: the future. Gadget, an L.A.-based mechanic who converts ICE cars to EV and was seen in the movie "Who Killed The Electric Car?", and that film's director Chris Paine, were right behind me in line for the test ride. Paine filmed the promo video for the Roadster that was projected onto the walls. Earlier in the evening, Tesla Motors CEO Martin Eberhard said that, "An electric sports car was the way to fundamentally change the way we drive in the USA." Gadget and Paine agreed – although Gadget is convinced his conversion process is going to be more effective than $100,000 sports cars in getting EVs onto the streets – and after seeing what is possible with an EV, I have to admit there is pretty much endless possibility out there in electric motor land.
Lastly, there have been a lot of rumors floating around about the Roadster's specs, and tonight Tesla Motors finally let us know exactly what the deal is. Some of the rumors are true: the car can go 250 miles or so on a single charge (thanks in part to regenerative breaking that charges the AC motor) and will have all of the crash test ratings and safety features (airbags, GPS) when it is released. You can read the entire spec sheet and press release after the jump and at the Tesla Motor's website.






Press release:
TESLA MOTORS HOSTS WORLD DEBUT OF TESLA ROADSTER
OFFERING PERFORMANCE, STYLE & EFFICIENCY- WITH A CONSCIENCE
Silicon Valley Manufacturer Unveils Sleek, Clean and Fast
Performance Electric Vehicle Before Crowd of Well-Wishers
SAN CARLOS, Calif. – (July 19, 2006) – The first performance electric car manufactured by Tesla Motors, the high-performance, zero-emissions Tesla Roadster, was unveiled before a throng of well-wishers, car buffs, and potential customers Wednesday evening during Tesla's "Signature One Hundred" event at Barker Hangar.
More than 350 invited guests spent the evening learning about the new sports car, speaking with Tesla Motors executives, and going for rides along the tarmac at the Santa Monica Airport, adjacent to the event. Many signed up to be among the first to take delivery of the Tesla Roadster, becoming Signature One Hundred Members.
Celebrities in attendance included actor Ed Begley Jr., producer Richard Donner, businessman Michael Eisner, PayPal founder (and Tesla Motors Chairman) Elon Musk, Participant Productions' Founder and CEO Jeff Skoll, also of eBay fame, and actor Bradley Whitford, who starred in "The West Wing."
"We're thrilled to have the support of top people from so many different industries," said Martin Eberhard, CEO of Tesla Motors. "High-tech, CleanTech, entertainment, automotive, you name it. It's gratifying to have others realize the significance or what Tesla Motors is doing."
The electric-powered Tesla Roadster boasts a top speed of more than 130 mph and a range of 250 miles on a single charge, a combination heretofore unseen in a mass-produced electric vehicle. Its extended range is due to its state-of-the-art lithium-ion Energy Storage System. The Tesla Roadster is capable of accelerating from 0-60 mph in about four seconds.
"The Tesla Roadster delivers sports car performance without using any gasoline," said Eberhard. "This is what we hoped to achieve when we started the company three years ago, to build a car with zero emissions that people would love to drive."
Using a unique two-speed manual transmission, the Tesla Roadster's power comes from a 3-phase, 4-pole AC induction motor coupled with the Power Electronics Module (PEM) which provides multiple functionality of inverting direct current to 3-phase alternating current, the charging system, and the regenerative braking system.






The Roadster's Energy Storage System (ESS) provides power to the entire vehicle, including the motor. Its durable, tamper-resistant enclosure includes: 6,831 lithium-ion cells; a network of microprocessors for maintaining charge balance and temperature among the batteries; a cooling system; and an independent safety system designed to disconnect power outside the enclosure under a variety of detectable safety situations.
The Tesla Roadster comes complete with its Electric Vehicle Service Equipment (EVSE), a home-based charging system. An optional mobile charging kit, for re-charging while away from the EVSE, also features this automatic disconnect system. Charging the Tesla Roadster takes approximately 3.5 hours.
The Tesla Roadster is capable of driving up to 250 miles (EPA Highway) on a single charge, a range roughly triple that of previous mass-produced electric vehicles, like General Motors' EV1.
"It didn't make sense to sell a car that couldn't go 90 miles on a charge. You'd spend more time charging the old EVs than driving them," said Eberhard. "Lithium-ion technology, which has been proven in many different applications, has allowed us to achieve exactly what we thought it would in terms of power, range and efficiency."
The body design of the Tesla Roadster, which included a collaborative effort by the company's employees, has been headed by Barney Hatt, Principal Designer at the Lotus Design Studio in England. The result is a sleek, stylish sports car that will appeal to enthusiasts and environmentalists the world over.
Tesla designers and engineers have gone to great lengths to ensure that not only is the Tesla Roadster safe to drive, but also when charging the performance electric car, at home or on the road. Their goal is to not only meet, but to surpass the rigorous standards of the Federal Motor Vehicle Safety Standards, or FMVSS, as implemented by the National Highway Traffic Safety Administration (NHTSA).
Tesla co-founders Eberhard and Marc Tarpenning, who serves as Vice President, Engineering, have brought together a team of automotive industry veterans plus Silicon Valley electronics and Internet engineers to bring the Tesla Roadster to life.
Research and Development for Tesla Motors is based at the Corporate Headquarters in San Carlos, Calif. Engines are manufactured at Tesla's facility in Taiwan, and assembly takes place at Tesla's plant in England.
Eberhard and Tarpenning provided the early funding for the company, and were joined in 2003 by Musk, CEO of SpaceX, who is the major investor in the company and serves as Chairman of Tesla Motors.
Musk worked with Eberhard and Tarpenning to attract more investors and approach Venture Capital firms, and in June 2006, Tesla Motors announced that the company had secured and additional $40 million in financing led by Musk and VantagePoint Venture Partners, one of the largest CleanTech investors in the Silicon Valley.
Deliveries of the Tesla Roadster are expected to begin next summer.
About Tesla Motors
Tesla Motors was founded in July 2003 by Martin Eberhard and Marc Tarpenning to create efficient electric cars for people who love to drive. The Chairman of Tesla Motors, a privately held company, is Elon Musk, who has lead or co-led all three rounds of investment resulting in $60 million in funding. Mr. Musk has been instrumental in both corporate and product development at Tesla Motors.
The company currently employs 70 people, including teams in California, the U.K. and Taiwan. The background and experience of Tesla's employees mirrors the vehicle itself, drawing from diverse expertise in the electronics, automotive and Internet industries.
Tesla Motors creates vehicles that conform to all U.S. safety, environmental and durability standards. Tesla's cars include modern safety equipment such as airbags, front crumple zones, side impact protection, and 2½ mph bumpers. Tesla will sell cars in the U.S. only when they pass the Federal Motor Vehicle Safety Standard (FMVSS).
For more information, visit www.teslamotors.com
Motor:
* 3-phase, 4-pole AC induction motor
* 13,500 rpm maximum
* Max Net Power: 185 kW
* Max Torque: 180 lb-ft
* Top speed: over 130 mph
Performance
* 0-60 mph: around four seconds
* 0-100 mph: under 11 seconds
* Range: 200-250 miles per charge (estimated)
* Home-based charging system (EVSE) with integral safety features
Transmission:
* 2 forward speeds + reverse (by reversing the motor)
* 1st gear: 4.20:1
* 2nd gear: 2.17:1
* Reverse by reversing the motor (speed electronically limited)
* Final drive: 3.41:1
Exterior:
* Body: Carbon fiber
* Unique headlamp assemblies using proprietary HID low-beam and halogen high-beam lamp units
* LED taillights, marker lights and direction indicator lights
* Length: 155.4 / 3946 (in/mm)
[UPDATED TO FIX TYPOS]
click on any image to enlarge

Tesla Motors unveiled their uber-chic Roadster, a powerful electric vehicle that looks, feels and drives like many other high-end sports cars Wednesday night. The main difference is the noise. Powered by a 3-phase, 4-pole AC induction motor, the Roadster can go 130 mph and does 0-60 in about 4 seconds, all completely silent.
Tonight was the grand unveiling of the Roadster in a decorated airport hangar in Santa Monica, CA. I don't ride in many sports cars, and I certainly have never been in one that zips across an airport's tarmac without so much as a whisper. But tonight I got a quick ride in the Roadster and all I could hear from the passenger's seat (not even Gov. Schwarzenegger, who flew in for a brief look at the car, was allowed to drive it) was wind noise. And myself saying "Wow" under my breath.
The car is low to the ground, and smooth in all possible ways. But this vehicle isn't just a sports car. It's also a green car. There are zero tailpipe emissions. There isn't even a tailpipe. Tesla Motors is working to provide purchasers with a photovoltaic panel that will turn the driving experience into an actual net producer of energy, according to Tesla Motors chairman Elon Musk. (cont'd after jump)
Check out the exclusive video of the unveiling that features interviews with Tesla Motors CEO Martin Eberhard and the company's chairman Elon Musk, as well as footage of the car in motion from both inside and outside the cockpit - after the jump!
Check out the rest of my report, a gallery of LIVE and OFFICIAL pics, and Tesla's press release with full specs after the jump.
Tonight's unveiling was also an invitation to purchase the Roadster when it is released in mid-2007 (for about $80,000-$120,000). The company is offering the first 100 Tesla Roadsters as Signature models. Musk said that the people who buy the Signature cars will not only be getting an incredible sports car, but will be helping to pay the R&D costs for future Tesla Motor vehicles. And that's what tonight was really about: the future. Gadget, an L.A.-based mechanic who converts ICE cars to EV and was seen in the movie "Who Killed The Electric Car?", and that film's director Chris Paine, were right behind me in line for the test ride. Paine filmed the promo video for the Roadster that was projected onto the walls. Earlier in the evening, Tesla Motors CEO Martin Eberhard said that, "An electric sports car was the way to fundamentally change the way we drive in the USA." Gadget and Paine agreed – although Gadget is convinced his conversion process is going to be more effective than $100,000 sports cars in getting EVs onto the streets – and after seeing what is possible with an EV, I have to admit there is pretty much endless possibility out there in electric motor land.
Lastly, there have been a lot of rumors floating around about the Roadster's specs, and tonight Tesla Motors finally let us know exactly what the deal is. Some of the rumors are true: the car can go 250 miles or so on a single charge (thanks in part to regenerative breaking that charges the AC motor) and will have all of the crash test ratings and safety features (airbags, GPS) when it is released. You can read the entire spec sheet and press release after the jump and at the Tesla Motor's website.






Press release:
TESLA MOTORS HOSTS WORLD DEBUT OF TESLA ROADSTER
OFFERING PERFORMANCE, STYLE & EFFICIENCY- WITH A CONSCIENCE
Silicon Valley Manufacturer Unveils Sleek, Clean and Fast
Performance Electric Vehicle Before Crowd of Well-Wishers
SAN CARLOS, Calif. – (July 19, 2006) – The first performance electric car manufactured by Tesla Motors, the high-performance, zero-emissions Tesla Roadster, was unveiled before a throng of well-wishers, car buffs, and potential customers Wednesday evening during Tesla's "Signature One Hundred" event at Barker Hangar.
More than 350 invited guests spent the evening learning about the new sports car, speaking with Tesla Motors executives, and going for rides along the tarmac at the Santa Monica Airport, adjacent to the event. Many signed up to be among the first to take delivery of the Tesla Roadster, becoming Signature One Hundred Members.
Celebrities in attendance included actor Ed Begley Jr., producer Richard Donner, businessman Michael Eisner, PayPal founder (and Tesla Motors Chairman) Elon Musk, Participant Productions' Founder and CEO Jeff Skoll, also of eBay fame, and actor Bradley Whitford, who starred in "The West Wing."
"We're thrilled to have the support of top people from so many different industries," said Martin Eberhard, CEO of Tesla Motors. "High-tech, CleanTech, entertainment, automotive, you name it. It's gratifying to have others realize the significance or what Tesla Motors is doing."
The electric-powered Tesla Roadster boasts a top speed of more than 130 mph and a range of 250 miles on a single charge, a combination heretofore unseen in a mass-produced electric vehicle. Its extended range is due to its state-of-the-art lithium-ion Energy Storage System. The Tesla Roadster is capable of accelerating from 0-60 mph in about four seconds.
"The Tesla Roadster delivers sports car performance without using any gasoline," said Eberhard. "This is what we hoped to achieve when we started the company three years ago, to build a car with zero emissions that people would love to drive."
Using a unique two-speed manual transmission, the Tesla Roadster's power comes from a 3-phase, 4-pole AC induction motor coupled with the Power Electronics Module (PEM) which provides multiple functionality of inverting direct current to 3-phase alternating current, the charging system, and the regenerative braking system.






The Roadster's Energy Storage System (ESS) provides power to the entire vehicle, including the motor. Its durable, tamper-resistant enclosure includes: 6,831 lithium-ion cells; a network of microprocessors for maintaining charge balance and temperature among the batteries; a cooling system; and an independent safety system designed to disconnect power outside the enclosure under a variety of detectable safety situations.
The Tesla Roadster comes complete with its Electric Vehicle Service Equipment (EVSE), a home-based charging system. An optional mobile charging kit, for re-charging while away from the EVSE, also features this automatic disconnect system. Charging the Tesla Roadster takes approximately 3.5 hours.
The Tesla Roadster is capable of driving up to 250 miles (EPA Highway) on a single charge, a range roughly triple that of previous mass-produced electric vehicles, like General Motors' EV1.
"It didn't make sense to sell a car that couldn't go 90 miles on a charge. You'd spend more time charging the old EVs than driving them," said Eberhard. "Lithium-ion technology, which has been proven in many different applications, has allowed us to achieve exactly what we thought it would in terms of power, range and efficiency."
The body design of the Tesla Roadster, which included a collaborative effort by the company's employees, has been headed by Barney Hatt, Principal Designer at the Lotus Design Studio in England. The result is a sleek, stylish sports car that will appeal to enthusiasts and environmentalists the world over.
Tesla designers and engineers have gone to great lengths to ensure that not only is the Tesla Roadster safe to drive, but also when charging the performance electric car, at home or on the road. Their goal is to not only meet, but to surpass the rigorous standards of the Federal Motor Vehicle Safety Standards, or FMVSS, as implemented by the National Highway Traffic Safety Administration (NHTSA).
Tesla co-founders Eberhard and Marc Tarpenning, who serves as Vice President, Engineering, have brought together a team of automotive industry veterans plus Silicon Valley electronics and Internet engineers to bring the Tesla Roadster to life.
Research and Development for Tesla Motors is based at the Corporate Headquarters in San Carlos, Calif. Engines are manufactured at Tesla's facility in Taiwan, and assembly takes place at Tesla's plant in England.
Eberhard and Tarpenning provided the early funding for the company, and were joined in 2003 by Musk, CEO of SpaceX, who is the major investor in the company and serves as Chairman of Tesla Motors.
Musk worked with Eberhard and Tarpenning to attract more investors and approach Venture Capital firms, and in June 2006, Tesla Motors announced that the company had secured and additional $40 million in financing led by Musk and VantagePoint Venture Partners, one of the largest CleanTech investors in the Silicon Valley.Deliveries of the Tesla Roadster are expected to begin next summer.
About Tesla Motors
Tesla Motors was founded in July 2003 by Martin Eberhard and Marc Tarpenning to create efficient electric cars for people who love to drive. The Chairman of Tesla Motors, a privately held company, is Elon Musk, who has lead or co-led all three rounds of investment resulting in $60 million in funding. Mr. Musk has been instrumental in both corporate and product development at Tesla Motors.
The company currently employs 70 people, including teams in California, the U.K. and Taiwan. The background and experience of Tesla's employees mirrors the vehicle itself, drawing from diverse expertise in the electronics, automotive and Internet industries.
Tesla Motors creates vehicles that conform to all U.S. safety, environmental and durability standards. Tesla's cars include modern safety equipment such as airbags, front crumple zones, side impact protection, and 2½ mph bumpers. Tesla will sell cars in the U.S. only when they pass the Federal Motor Vehicle Safety Standard (FMVSS).
For more information, visit www.teslamotors.com
Motor:
* 3-phase, 4-pole AC induction motor
* 13,500 rpm maximum
* Max Net Power: 185 kW
* Max Torque: 180 lb-ft
* Top speed: over 130 mph
Performance
* 0-60 mph: around four seconds
* 0-100 mph: under 11 seconds
* Range: 200-250 miles per charge (estimated)
* Home-based charging system (EVSE) with integral safety features
Transmission:
* 2 forward speeds + reverse (by reversing the motor)
* 1st gear: 4.20:1
* 2nd gear: 2.17:1
* Reverse by reversing the motor (speed electronically limited)
* Final drive: 3.41:1
Exterior:
* Body: Carbon fiber
* Unique headlamp assemblies using proprietary HID low-beam and halogen high-beam lamp units
* LED taillights, marker lights and direction indicator lights
* Length: 155.4 / 3946 (in/mm)
[UPDATED TO FIX TYPOS]
Reader Comments (Page 1 of 6)
richard 5:10PM (4/13/2008)
Americans rule. Beautiful clean enviable appearance. Love it! Maybe tax incentives like camry hybrids 2,000.oo deduction will really kick some competition and promote our American economy. Thanks to all the investors engineers and creative thinking inventors who made the dream a reality.
Reply
Ohaki 12:16AM (6/17/2008)
The only places this car wouldn't really perform are professional auto races like NASCAR or just a sunday drive on the AUTOBAHN. You know, places like those...
Reply
KG 1:21PM (7/21/2008)
Were can I buy a franchise? I have been in the car business for 23 years, and I am sure they will look to the needy consumer.
Reply
merlin 10:49PM (9/19/2008)
got this web site see water fuel cell
http://techon.nikkeibp.co.jp/english/NEWS_EN/20080613/153276/
Reply
danny 7:05AM (7/20/2006)
Apart from price, I'd say it's perfect on every level!
Reply
David B 8:20AM (7/20/2006)
Hope it does not become another Tucker Car or EV1. Best luck with the car and hope Tesla soon produces some mass-consumer model!
Reply
Rob 10:05AM (7/20/2006)
Hmm, these guys put this together in little over three years??? Maybe these guys ought to take over the lead on some of our "own" major car manufacturers, seems like theres lessons to be learned here......Perhaps as with everything else, since this electric car will obviously "trounce" the competition in almost every way, maybe the price will eventually drop so the average person will be able to grab one....Very nice car!!
Reply
Bruno Vanzieleghem 10:17AM (7/20/2006)
The car was designed in little over three years with the help of some seasoned professionals (from companies like Lotus, which have substantial experience in designing vehicle like this).
Cycles for production vehicles of the established manufacturers are close to three years, and are substantially more complex, since they have to establish the manufacturing process for mass production on top of the vehicle design.
Reply
Spyvie 10:25AM (7/20/2006)
An electric Lotus, pretty cool.
Of course the actual range will be less than advertized and the batteries will need to be replaced every year or so, but pretty cool anyways. Electric motor make %100 of their torque available from a dead stop, so the performance isn’t surprising but I gotta believe the range is optimistic.
Give it a decade and we’ll all be driving electric cars with impressive acceleration and new fast charging capacitor/battery tech.
Reply
Charles Gregory 10:32AM (7/20/2006)
This is an awsom car and the fact that it is total electric and is so quick and fast it hard to believe. I can't wait until this auto is put into production.
How much does it weigh? And how much is the weight of the b atteries alone?
Reply
Thomas 10:36AM (7/20/2006)
Historically, auto racing has been a major driver in the development of the gasoline engine. It is time for auto racing to switch to hybrid-electric (e.g. Nascar) and hydrogen-electric (e.g. Indy) engines to kick this inovation into high gear.
Reply
Lou Jr 10:57AM (7/20/2006)
Sounds good I guess thte gas companies have something start to worrying about. I think this is the only way to lower the price of gas. Hmmmmmmmmmmmmmm something to think about
Reply
Mr. Antonio Brett I 11:21AM (7/20/2006)
Thank god, i just hope that the vehicle continue to improve, logically, and that the diverse interest don't shoot it down, like always. It's a beautifull car and it is a win win situation for the entire world.
Congratulation to the makers
Reply
ray 11:26AM (7/20/2006)
Finally a car that looks like the regualar gas gusseling cars on the road but is not. The good thing about it from a marketing stand point is it doesn't stick out like a sore thumb. It looks great.
Now if only they found a way to add solar panels the the roof.
Reply
Ki 11:28AM (7/20/2006)
I'd heard about this car from NPR. It's great to see pix and full description of the car. We, the consumers, must push for these kinds of clean energy cars by creating a demand for them. We can call auto dealers and ask when the electric cars will be available and keep asking. We'll have to fight hard to overcome those oil monguls who want to keep us dependant on fossil fuels. Also auto companies want to keep the consumers coming back to them to repair broken parts and lots of tune ups, etc required by the current engines, electric cars don't have those kinds of needs.
Reply
Spencer Thomas 11:32AM (7/20/2006)
Looks good, but I don't see anything about the two big questions :
1. How often do you have to replace the batteries and the cost.
2. What's the average cost to "fill up" using your utility company vs. gas.
Aside from those two questions, sign me up!
Reply
Victor S. 11:36AM (7/20/2006)
Tesla actually built a car with a magnetic
motor. It did not even need to be charged.
Too bad it has taken a whole century to
come up with technology that is still inferior.
But, it's still progress. I hope this current
effort won't be undermined like previous attempts.
Reply
Joe Vitale 12:14PM (7/20/2006)
Where do I place my order right now?
Joe
Reply
Ken Davis 12:26PM (7/20/2006)
How is the world supply & price for Lithium & the price once the demand shoots up? I understand Lithium is highly poisonus and my local landfill won't take a tiny camera battery.---also, zero emissions? Have you driven by our coal fired electricity generating plants? This could make the nucular wast problem insignificent.
Reply
Keith Williams 1:24PM (7/20/2006)
They had talked about a car Tesla had driven around back in the 1930s. Looks like someone finally found the secret to making it work. Now if they can figure out a way to mass produce it for the masses.
Reply