Chevrolet and MTV bringin' ethanol to the 2006 MTV Music Awards

General Motor's Chevy brand has teamed up with MTV to promote a night of bio-fuel awareness at the MTV Music awards on Thursday, August 31st. States general manager Ed Peper of Chevrolet, "Going green never looked so good. The 2006 MTV Video Music Awards is a great opportunity for us to showcase our Flex Fuel, E85 ethanol-compatible vehicles, as well as spread the word about Chevrolet's product portfolio that boasts nine out of 10 cars with over 30 mpg fuel economy."

Chevrolet's "green" contribution will not only include 60 Flex fuel vehicles which are able to use both gasoline and ethanol, but a 2007 Chevy Tahoe Concept will be delivering celebrities to the red carpet as well. The popular GM brand will also host a pre-show concert, "Chevy Fly-Cam", and on-line advertising.

Looks like "yellow" is the "new black".

[Source: PaddockTalk]

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