Suzuki Cervo enters crowded minicar market in Japan

The demand for small cars in Japan never lets up. The Suzuki Cervo is the 10th new minicar offered this year. Industry observers say the minicar segment may top 2 million units for the first time in 2006. Suzuki has been Japan's biggest minicar builder for 33 years but may trim production to increase compact production for export markets. Daihatsu looks to overtake Suzuki in Japan as the minicar leader.
[Source: Bloomberg via The Financial Express]
Reader Comments (Page 1 of 1)
loikll 4:35PM (11/08/2006)
Here's a question -- why aren't the Japanese big on electric cars? They already embrace those dinky-ass little minicars, and the entire population is all packed into Tokyo where they don't have far to drive (er, close enough).
Also they already are smart and progressive enough to embrace nuke power, even though they're the one country that's actually been nuked and then razed by Godzilla. Sounds like the perfect environment for all those minis to be electric.
Reply