What's the buzz on alternative fuel vehicles? Buzzmetrics knows
AFVI just sent out a post-show email that tries to describe the current state of affairs in the buzz surrounding alternative fuels and vehicles. The key to the email is the graph above, which pinpoints the amount of "buzz" nine different types of alternative fuels had at any time between January 1, 2006 and March 15, 2007. The nine are biodiesel, CNG, pure electric, ethanol, fuel cell, hybrids, hydrogen, propane and clean diesel (It's easier to read in the enlarged version here).
Hybrids dominate the chart, with ethanol and pure electric fighting it out for second and third (for the most part). You can see a giant spike for EVs last summer (when Who Killed the Electric Car? was released). The email doesn't give a lot of details on who was surveyed or how "buzz" was determined, but I've fired off an email to the folks behind the study, Buzzmetrics, to try and find out.
[Source: AFVI]
Reader Comments (Page 1 of 1)
Tony Belding 8:15AM (4/08/2007)
I can't find that larger and more readable version, the link provided seems to lead to the same small image. I'd really like to see the larger one.
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Sebastian Blanco 10:36PM (4/08/2007)
Tony-
Try again. I reuploaded the larger file. Let me know if it works better for you.
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Tony Belding 11:13PM (4/08/2007)
Thank you! That is much better.
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Bill Stephenson 2:18PM (4/10/2007)
Sebastian, I work for Nielsen BuzzMetrics and was at the AFVI conference last week. Thanks for the mention of our Alternative Fuel Vehicle & Technology Buzz Study. To answer your question, the graphic represents individual consumer mentions of the various alternative fuel technologies and how they rank relative to one another. We used simply search queries and ran these against our database of more than 40 million blogs and discussion boards. An example of our blog database can be seen here: www.blogpulse.com.
I will post more information about the study at my blog: www.automobuzz.com.
If you have any questions, let me know.
Bill
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Sebastian Blanco 2:42PM (4/10/2007)
Bill,
excellent. Thanks for letting our readers know.
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