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Geneva preview: Fisker's European strategy - and have you seen these pics?


Click above for a high-res gallery of the Fisker Karma

Fisker Automotive gave the automotive world a big reveal - the Karma S - last month at the Detroit Auto Show. For the upcoming Geneva show, the company doesn't have anything as impressive planned, but we're still interested in the news they promised us today. Specifically, Fisker says that when the plug-in hybrid Karma and Karma S make their European debuts in Geneva, the company will also announce its European retail network strategy and pricing. In Detroit, Henrik Fisker announced that the Karma would cost US$87,900 and said it hopes to sell 15,000 Karmas a year starting in 2011. More details after the jump.

While looking on the Fisker website for additional information, we discovered that a bunch of new pictures of the Karma had been posted there. These are gorgeous images, and we present them in the gallery below for your viewing pleasure. New wallpaper, anyone?

Gallery: Fisker Karma


[Source: Fisker]


PRESS RELEASE:

FISKER AUTOMOTIVE CHOOSES GENEVA FOR EUROPEAN DEBUT OF LUXURY PLUG-IN HYBRID CARS

Pricing and European retail strategy to be announced.

IRVINE, California – February 13, 2009: Fisker Automotive, the new American manufacturer of premium green automobiles, will unveil its Karma and Karma S luxury plug-in hybrid cars for the first time on European soil at the Geneva Motor Show on March 3, 2009. The 408 horsepower, 100mpg Karma saloon will appear in the production trim customers will receive when deliveries begin the end of this year. The Karma S hardtop convertible coupe concept is scheduled for production in 2011. A European retail network strategy, along with vehicle options and pricing, will also be announced.

The full size, four-place Fisker Karma fuses the traditional and timeless styling of former Aston Martin and BMW auto designer and Fisker Automotive CEO Henrik Fisker, with Q-DRIVE®, a new, clean-energy powertrain, to become the world's first luxury plug-in hybrid car. The Karma will be able to reach 100 km/h (62mph) in six seconds and a top speed of 200 km/h (125mph), while being able to achieve an average annual fuel consumption rate of 2.4 l/100km (100mpg). It also features new materials and technologies not seen before on any production vehicle, such as a 26cm (10.5") haptic touch-screen control panel and environmentally friendly interior trim.

ABOUT FISKER AUTOMOTIVE, INC.

Fisker Automotive, founded in 2007 by Fisker Coachbuild, LLC and Quantum Technologies (QTWW), is a privately owned American car company producing premium green automobiles. North American headquarters are located in Irvine, California. The company is backed by Kleiner Perkins Caufield & Byers, Palo Alto Investors and the Qatar Investment Authority (QIA). More information is available at www.fiskerautomotive.com.

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