Looking a little bit like a car dealership from Inception, the new "Plug Into The Positive Energy" exhibit at the L'Atelier Renault stage on the Champs Elysées puts a vertical focus on the all-electric Renault Twizy. The quirky little EV has been used as decoration before, and we're slowly getting used to Renault displaying the car in chic ways instead of just offering it for sale. The vehicle was product placed in David Guetta's "Where Them Girls At" video and will be highlighted again in the DJ's upcoming "Aplhabeat" video. The synergy continues when that video starts playing at the Twizy exhibit on April 2. As if all this style over function isn't enough for you, there's this:
We get dizzy just thinking about it.
The centerpiece of the exhibition [at the L'Atelier Renault stage] is a show featuring Twizy in an amazing, electro-ambient dance routine. With the help of a KUKA industrial robot, Twizy dances and soars over the stage of L'Atelier Renault to the beat of the David Guetta number "Where Them Girls At".
The Twizy exhibit runs through July 8, 2012. The Zoe EV will also be on display through the middle of April. You can watch Guetta's "Where Them Girls At" video here.
March 28, 2012
The Twizy – "Plug Into The Positive Energy" exhibition from March 24 to July 8, 2012 takes you straight into the world of the city by night.
At the same time, Cathy and David Guetta, Renault Twizy's world ambassadors, are strutting the L'Atelier Renault stage on the Champs Elysées. From April 2, the new video of David Guetta's latest groove, "Alphabeat", starring Twizy, is being shown on a giant screen. Immerse yourself in David's music by creating your own personal version of the video, shareable on Facebook, or discovering a unique digital experience with 3D sound developed specially for the launch of Twizy.
Twizy has never been so nimble and ultra-mobile! The centerpiece of the exhibition is a show featuring Twizy in an amazing, electro-ambient dance routine. With the help of a KUKA industrial robot, Twizy dances and soars over the stage of L'Atelier Renault to the beat of the David Guetta number "Where Them Girls At".
Take your electric experience one step further with an exclusive glimpse of ZOE until April 15, following its reveal at the Geneva motorshow.
L'Atelier Renault – 53, avenue des Champs-Élysées – 75008 Paris (France)
Switchboard: +33 811 88 28 11 – Fax: +33 1 76 89 10 14
L'Atelier Renault is open every day from 10:30 am to 11:30 pm (1:30 am on Fridays and Saturdays). Special events on Renault and Renault news are featured all year round. Visitors can walk around the suspended walkways and mezzanine overlooking the events area, visit the car sales area or purchase merchandising from the Renault boutique. Relax and have a bite to eat at any time of day on the Champs Elysées at our restaurant-bar, L'Atelier Renault Café. A Hot Spot WiFi service is provided free of charge.