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Fiat not pleased with electric vehicles; will reportedly lose $10,000 on each 500 EV sold

by Jonas Dalidd (RSS feed) on Apr 4th, 2011 at 2:48PM

On the sidelines of a general meeting at Fiat S.p.A, Chrysler and Fiat CEO Sergio Marchionne, let slip a few details regarding the Fiat 500 EV. Most notably he said each Fiat 500 EV that the company sells will result in a $10,000 loss. In addition, he said the high per-unit losses exist despite a price tag that's 'three times higher' than the gas-powered Fiat 500. Targeted at $15,500 for the ICE version in the United States, the EV is thrust into $45,000 territory before incentives (ouch). Perhaps this is why Fiat chairman John Elkann doesn't share the media's affinity for all things... Read More

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