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Can advanced drivetrain tech bring in buyers?

There's no doubt that there are a lot of advances in powertrain technology that will improve the efficiency of vehicles over the next few years. There are near-term features like direct fuel injection, turbocharging and dual clutch transmissions. Other features like start stop systems and electrification of accessory drives will help too. The problem is these features all add cost to the vehicle. If consumers don't buy vehicles equipped with this kind of technology, there is no net benefit. Ernie DeVincent VP of Getrag spoke at the SAE World ... Read more →

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