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Clarum Homes


For sale: a spacious 3-bedroom with a nice view and a hybrid

In a slow housing market, real estate developers typically either reduce their asking prices or offer expensive upgrades such as cherry floors or marble counter tops at no charge as incentives for home buyers to whip out their checkbooks. Clarum Homes, makers of energy-efficient houses, is taking a drastically different approach. To quickly sell off the last five units in the Pajaro development in Watsonville, CA, they are offering a free Toyota Prius with each house. The homes are priced between $585,000 and $635,000. Clarum, now a leader in ... Read more →

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