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Mazda


REPORT: Mazda working on business case for diesels in America

Stop us if you've heard this one. A major global automaker with plans in place to increase fuel efficiency X percent by X date offers all kinds of cool diesel engines all over the world except in America. The reason? Americans don't buy diesels, they say. In this case, the automaker in question is Mazda, and the goal is to boost the fuel efficiency of its fleet of cars and trucks 30 percent by 2015. According to Seita Kanai, head of research and development at Mazda, the Japanese automaker would need to sell at least 10,000 diesel ... Read more →

REPORT: Mazda looking to raise $1.1B to catch up in hybrid race Jeremy Korzeniewski

According to a report from Reuters, Mazda plans to raise up to $1.1 billion (95.9 billion yen) by issuing 315.2 million new shares and selling 96.8 million treasury shares. The resulting funds ...

Tokyo 2009: Mazda debuts next-gen SKY clean engines, transmission and Kiyora concept Frank Filipponio

Mazda just dumped a bunch of info about their next generation clean engines that will be officially unveiled at the Tokyo Motor Show in October, and we have two words for you: direct and diesel. ...

Top Ten "green" cars that met their fate during Cash for Clunkers Sebastian Blanco

One rule that all clunked cars needed to adhere to was a maximum rating of 18 MPG from the federal government, right? What wasn't required was that the clunked car be considered dirty. After all, ...

Frankfurt 2009: Mazda MX-5 Superlight makes us wonder how we'd spend our other two wishes Noah Joseph

If you're one of the many enthusiasts out there oohing and ahhing over the pair of pre-production Mini concepts that debuted in Frankfurt today, know that the BMW division isn't the only one here ...

REPORT: Mazda to release new fuel efficient engine in 2011 2 months ago on Autoblog Green

Mazda's previously announced promise to boost the fuel efficiency of its fleet of cars and trucks by 30 percent will officially kick off in the year 2011 as the Japanese automaker releases a new series of efficient powertrains, starting with its best-selling 2.0-liter four cylinder engine. That ...

Frankfurt Preview: Mazda CX-7 to debut new diesel SCR system 2 months ago on Autoblog Green

Mazda will be showing off the newly refreshed CX-7 with the latest MZR-CD 2.2-liter diesel next month at the Frankfurt Motor Show. This will be the first Japanese brand diesel to feature an selective catalytic reduction system. Like other SCR systems, this one uses urea injection to convert NOx ...

Does Ford's 2.0L EcoBoost four = MazdaSpeed3 four? Nope 3 months ago on Autoblog Green

After Ford VP Barb Samardzich officially announced that the 2.0-liter four cylinder EcoBoost engine that's coming next year, a correspondent for the Examiner.com postulated that this engine was in fact nothing more than a re-badged version of the 2.3-liter engine from the MazdaSpeed3. Certainly ...

REPORT: Toyota in talks to provide Mazda with hybrid tech 3 months ago on Autoblog Green

Mazda already has one of the first non-Toyota hybrids to hit the market with its Tribute SUV (above), but that model is only on sale in California, with hybrid tech from Ford Motor Company. Now that Ford has a much smaller percentage stake in the automaker, Mazda cannot rely on the Blue Oval to ...

Stop? Pause? A distinction without a difference with Mazda iStop 4 months ago on Autoblog Green

If an engine is not being fed any fuel and the crankshaft is not rotating, is it running? Of course not. But would you say it is stopped or paused? Both, it makes no difference. It's simply a semantic distinction with no difference in real meaning. Mazda has introduced a new kind of automatic ...

New Mazda paint system reduces VOC and CO2 emissions 4 months ago on Autoblog Green

In the ongoing effort to reduce the environmental impact of building cars, automakers are re-evaluating their paint systems (see here). Mazda has introduced a new water-based system at its Ujina Plant No.1 that slashes volatile organic compound emissions by 57% compared to current systems ...

Mazda goes big for hybrids in next decade 5 months ago on Autoblog Green

Zoom Zoom may soon rhyme with Green Green as Mazda has added itself to the growing list of automakers investing heavily in hybrid automotive technology. While it's true that the Japanese automaker has offered a hybrid version of its Tribute SUV, that car is really little more than a rebadged Ford ...

New Mazda Axela (Mazda3) with start/stop now on sale in Japan 5 months ago on Autoblog Green

The all new Mazda Axela (aka the Mazda3) went on sale in Japan today, and the automaker hopes to sell 2,000 of the "eco-sports" car a month. As expected, all new 2.0-liter front-wheel-drive 3s get stop-start technology (which Mazda calls i-stop) and Mazda says that the new i-stop Axela gets 43 ...

Mazda reorganization puts more focus on green vehicles 5 months ago on Autoblog Green

According to various reports all over the interwebs, Mazda – long known as an automaker most interested in a sporty driving experience – is currently shaking up the ranks of its management in an effort to find the right fit for its executives and enable certain individuals to have more ...

Is the next Mazda Renesis rotary set to get direct-injection? 5 months ago on Autoblog Green

Last October, it seems that Mazda quietly filed a patent for a twin-spark, direct injection version of the automaker's iconic rotary engine. It's taken this long for anyone to actually notice application 20090101103, which appears to have been approved just last month, but it's still an ...

Mazda delivers Norwegian-spec RX-8 Hydrogen RE 6 months ago on Autoblog Green

The first (of 30) Mazda Hydrogen RX-8 RE made its way to Norway last October, but that vehicle was simply imported from Japan. The first Norwegian-spec RX-8 Hydrogen RE was delivered to the Norwegian government this week. What's the difference? Well, left-hand-drive for one, and the European ...

Mazda plans to boost fuel efficiency 30 percent, add hybrids and EVs by 2015 7 months ago on Autoblog Green

In a mild role-reversal of sorts, Mazda CEO Takashi Yamanouchi has said that his company will in fact venture into electric vehicles and hybrids, but not until 2015. In the meantime, the Japanese automaker will focus on incremental improvements in the efficiency of gasoline and diesel engines and ...

2010 Mazda3 gets earns EPA SmartWay designation 7 months ago on Autoblog Green

The latest car to qualify for SmartWay designation from the Environmental Protection Agency is the 2010 Mazda3. The EPA assigns scores of 1-10 for all new cars based on pollutant emissions and greenhouse gas emissions. To qualify for SmartWay designation, the car has to get a combined score of ...

Mazda to focus on more efficient engines and weight reductions before hybrids 7 months ago on Autoblog Green

The "zoom-zoom" brand is, as always, just a little bit different from everyone else. While most of its Japanese competitors are focused on building hybrids or shifting to plug-ins of various types, Mazda is taking what it hopes will be a more cost effective approach: losing weight and going diesel. ...

Spy Shots: New Mazda1 spotted testing in France 7 months ago on Autoblog Green

Mazda's smallest car has been spotted undergoing testing in France wearing very light camouflage. The Mazda1 is expected to slot in under the 2 and may have a powertrain like the one in last year's Kiyora concept. That model used a direct injected 1.3-liter four cylinder with a new, more efficient ...

Mazda develops automatic bumper recycling process 7 months ago on Autoblog Green

Ahhh, the corporate press release. In these missives, there is no detail too small to highlight something a company is doing. Those of us in the green auto media are pretty used to seeing announcements of dubious value come through our in boxes. I don't remember seeing one purely devoted to ...

Mazda launches 2009 CX-7 in Europe with urea selective catalytic reduction system 7 months ago on Autoblog Green

When the 2009 Mazda CX-7 hits European dealerships this year, the SUV will carry the first production urea selective catalytic reduction (SCR) system from a Japanese automaker. Mated with the automaker's MZR-CD 2.2L turbo diesel engine, the SCR will inject a small mist of aqueous urea directly ...

Mazda to further refine Wankel rotary engine for more efficiency? 9 months ago on Autoblog Green

Mazda's Wankel rotary engine has always been unique in the automotive landscape as a mass-produced internal combustion engine that eschews such unsightly items as pistons, valves and camshafts. The Wankel packs lots of power into a very small package, but one thing it's never been is fuel ...

Geneva Preview: Mazda3 with direct inject and auto stop to debut w/VIDEO 9 months ago on Autoblog Green

The 2010 edition of the Mazda3 lineup will get rounded out at the Geneva Motor Show next month with the debut of the new MazdaSpeed3 and its 2.0L direct injected four cylinder with intelligent auto stop. The MazdaSpeed3 is the turbocharged high performance variant of the lineup. However, the ...

Mazda3 to get stop/start and DSG to reduce fuel consumption 9 months ago on Autoblog Green

Two of the most promising green technologies that are currently infiltrating the automotive market are so-called stop/start systems and DSG transmissions. We're happy to report that the new Mazda3 is slated to get both of these eco-friendly features, with Mazda's proprietary Smart Idle ...

Mazda2 may come to America after all 10 months ago on Autoblog Green

When the new Mazda2 debuted at the 2007 Geneva Motor Show many of us were disappointed to learn that it probably would not be coming to the US market. Times have changed, though, and It now looks like the car might actually make it here in the second half of next year, following the US release ...

New Mazda3 catalytic converter cuts precious metal use by 70% 10 months ago on Autoblog Green

One of the keys to cutting vehicle emissions over the past 40 years, aside from electronic engine management systems, has been the catalytic converter. Unfortunately, catalytic converters are expensive due to the fact that precious metals such as platinum and rhodium have to be used to trigger the ...

Hydrogen RX-9 rumors pop back up 10 months ago on Autoblog Green

Mazda is in a unique position in the automobile world with its rotary engine. The Wankel engine happens to run rather well on hydrogen and is not as susceptible to many of hydrogen's shortcomings as other internal combustion engines. The Japanese automaker has had hydrogen-fueled rotary-powered cars ...

Mazda places second in World MPG Marathon 1 year ago on Autoblog Green

Toyota is rightfully proud of the fact that it managed to achieve the highest specific average fuel economy during the recent World MPG Marathon with a diesel-powered Yaris. In fact, the automaker says that it "dominated" the contest. That Yaris managed an extremely high 84.66 miles per gallon, ...

Mazda plans to chop 400lbs from next-generation vehicles 1 year ago on Autoblog Green

With its most recent entries, the mid-sized 6 and sub-compact 2, Mazda has demonstrated that new generations of cars don't necessarily have to get heavier. Each of the recently introduced new models are at least 100 lbs lighter than the predecessors. For its next generation of new cars, Mazda ...

Mazda2 could impact Mazda3 sales. And? 1 year ago on Autoblog Green

We aren't automotive executives, we just play them on the internet. If we were the real thing, one of our first decisions would be to get all the great small cars that are offered overseas into American showrooms. One of those small cars would undoubtedly be the Mazda2. Sales numbers in Europe ...

Mazda technology to help cut down the use of plastic in cars 1 year ago on Autoblog Green

The next time you open your door and get in your car, take note of the amount of plastic that makes up your vehicle. Chances are, if it was made in the last fifty years at least, that there is a bunch of plastic there. And, the future only promises ever-increasing use of the easily-molded and ...

Paris Preview: Mazda introducing new, smarter Smart Idle Stop System 1 year ago on Autoblog Green

Automatic start-stop systems for engines are becoming increasingly common on vehicles in Europe. However, these systems typically use the conventional starter motor to re-start the engines after a stop. This can result in slow re-starts and additional load on the starter. Mazda has devised a new ...

Is Mazda working on an extended range electric vehicle? 1 year ago on Autoblog Green

While both General Motors and Ford have shown extended range electric vehicle concepts, only the former has committed to producing such a vehicle. We have written endlessly here about the Chevrolet Volt, but now there may be a new challenger on the horizon from an unexpected corner. The Zoom-Zoom ...

Mazda issues annual Social and Environmental Report 1 year ago on Autoblog Green

Mazda's efforts at self-policing/self-reporting continue today with the release of the company's 2008 Social and Environmental Report (SER). Mazda, like many other automakers, has been releasing these annual reports since 2001, and they are a broad look at how the company as a whole is doing with ...

Mazda declares it will cut consumption by 30% by 2015 1 year ago on Autoblog Green

Mazda has declared that by the middle of the decade they will have replaced their entire powertrain lineup and cut fuel consumption by 30 percent. On the powertrain side, engines will be upgraded across the board including a new direct injected wankel rotary. In 2009, a new Smart Idle Stop system ...

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