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BMW celebrates 1.5 million "new" Minis made

2009 has been a big year for BMW's MINI brand. MINI launched a new convertible, turned 50 years old, and has now made 1.5 million new generation MINIs since production began in 2001. The new MINI has outpaced the demand of the first generation MINI, which sold over 5.3 million copies from 1959-2000. MINI's success has been a boon to BMW, as customers have been willing to pony up over $30,000 for an optioned-out MINI. The re-launch of the MINI brand has been so successful that BMW has introduced the cute little car in 80 countries. In the ... Read more →

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