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Mitsubishi launches new tag-line: "Drive@Earth"

Mitsubishi has added a new corporate tag-line, but unfortunately it doesn't really roll of the tongue the way Mazda's Zoom-Zoom does. According to Mitsubishi, the Drive@earth line is meant to represent two things. The first is the company's heritage of helping people get anywhere on the planet, particularly with its four wheel drive vehicles. Mitsubishi vehicles have certainly proven themselves over the years in rallying with cars like the World Rally Championship Lancer EVO and the Dakar Rally-winning Pajero. The second aspect is a ... Read more →

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