advertising

Just when you thought you'd seen all the Super Bowl ads there were to see, Chevrolet jumps in with a whole new spot for the Chevrolet Volt. The supposed savior of General Motors has been struggling to make sales headway for a number of reasons. GM managed to move a paltry 603 units in January. ...

With all the attention given the Nissan Leaf and Chevy Volt, you'd easily be forgiven for completely overlooking the diminutive Misubishi i-MiEV. First, the small EV has yet to roll into the driveway of a U.S. customer. Second, until recently, Mitsubishi's national advertising has been just as ...

Volkswagen has rolled out its latest advertising campaign under its Think Blue initiative. On August 5, the automaker launched a TV spot and print ads over in Germany to transmit a differently colored sustainable ...

Toyota's "What's the plural of Prius?" contest has garnered more than 1.5 million votes so far spread among the five choices: Prien, Prii, Prium, Prius and Priuses. In the lead is "Prii," with 25 percent, followed a hair later by "Prius" at 24 percent, then there's daylight with "Priuses" at 20 ...

Lexus is continuing its "Darker Side of Green" advertising campaign for the new CT200h with a new video series. Comedian Whitney Cummings will interview a host of unique personalities as they drive the new hybrid ...

Stare with intent at the picture above. In fact, just give the image a click and glance over the high-res gallery. Notice that welcome screen on GE's Wattstation charger? It's hard to miss. Isn't it? Well, what if companies spent some ...

Even though Nissan's year-over-year sales growth outpaces rivals Toyota, Honda and Hyundai, someone at the company doesn't think that's enough. With climbing sales, a rising market share and profits in its ...

Porsche's recent ad for the Cayenne S Hybrid makes a claim that hasn't gone over well with the Advertising Standards Authority (ASA) in the UK. As the ad states, "More performance, less fuel... The new Cayenne S Hybrid can ...

What do you want from me, I've only got two hands?! Wouldn't we all be a bit more productive if we were blessed with another set of upper appendages, complete with opposable thumbs? Toyota apparently thinks so, ...

The graphic above has been appearing all over the place -- television, billboards, elevators, baseball games, even people's shirts. It has a blog, Flickr and Facebook pages, and a YouTube channel. What it doesn't have is an explanation. Ad Age lined up the perps behind the online assets and ...