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Ex-Tesla CMO weighs in on founder controversy: They're both wrong!

As the legal battle between Elon Musk and Martin Eberhard continues to percolate, a new/old voice has chimed in publicly on the controversy for the first time. Current Peppercom clean-tech analyst and ex-Tesla SVP of Marketing Darryl Siry has penned a piece for Wired that gives a different spin on the story. Rather than come down on the side either of the adversaries in this mess, he calls out both for the mistakes made along the way, and looks elsewhere for the real inspiration for the creation of Tesla. Along the way over the last several ... Read more →

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