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Electrification Coalition sees plug-ins making up 25 percent of market by 2020

A new Electrification Coalition was announced today with the backing of the CEOs from twelve companies. What's interesting about this group is that, among the leaders from electric vehicles companies and related start-ups – Coda Automotive, Coulomb Technolgies, A123 Systems, etc. – we find Nissan's Carlos Ghosn. Nissan is the only major OEM to participate in this coalition, which will promote "policies and actions that will facilitate the deployment of electric vehicles on a mass scale in order to combat the economic, ... Read more →

Bright Automotive announces eSolutions, army plug-in hybrid contract Sebastian Blanco

Bright Automotive is proud of the work they've done on the IDEA van, but the company has always intended to make the vehicle just one method of bringing greener transportation to the masses. As we ...

Quick Spin: newly upgraded Bright IDEA delivers Sebastian Blanco

The concepts that went into the Bright IDEA – a lightweight plug-in hybrid that serves a specific and large population – look great on paper. The vehicle itself, though, has never ...

Bright Automotive has an IDEA to put 150,000 PHEVs on the road by 2015 Sebastian Blanco

Bright Automotive unveiled the Bright IDEA plug-in hybrid van at the end of April in Washington, D.C. The van that was on display that day is still the only IDEA in existence, but Bright has big ...

First Drive Report: Bright IDEA plug-in hybrid van gets a B+ for now Sebastian Blanco

The IDEA plug-in hybrid van from Bright Automotive was unveiled earlier this year in Washington, D.C. and it's already time for the first test drives to start. Plug in vehicle advocate Paul Scott ...

Bright Automotive looking for ATVMLP money, too 5 months ago on Autoblog Green

The amount of the money flowing from Washington, D.C. into green car companies these days is pretty astonishing (well, unless you're working on hydrogen cars). The DOE announced $8 billion in loans from the Advanced Technology Vehicles Manufacturing loan program (ATVMLP) this week, but there is ...

Bright thinks its a good IDEA to apply for DOE grants 6 months ago on Autoblog Green

Bright automotive not only introduced the IDEA PHEV van in Washington recently, but they also asked for grants. Bright applied for two grants from the American Reinvestment and Recovery Act of 2009. The first one would be used to create a technical center for the design, development and ...

Bright IDEA comes to Washington, DC as a 100-mpg* plug-in hybrid van 7 months ago on Autoblog Green

A Bright IDEA arrived in Washington, D.C. today (man, there's a joke that just writes itself). But seriously, folks, the IDEA is a new design for a plug-in hybrid from the Rocky Mountain Institute's Bright Automotive, was unveiled in Washington, DC today and it looks like, well, what does it ...

Bright Automotive's IDEA plug-in hybrid comes to DC April 21 8 months ago on Autoblog Green

Indiana's Bright Automotive is slowly but surely taking the Rocky Mountain Institute's lightweight hyper-efficient vehicle idea (read more here) and making it a reality. One thing that will stay the same, though, is the, ahem, idea. IDEA will be the name of the plug-in hybrid concept vehicle when it ...

Meet Bright Automotive, Indiana's answer to the high-mpg question 10 months ago on Autoblog Green

The Rocky Mountain Institute has been working for ages, it seems, to perfect the ideas behind a hyper-efficient vehicle (see here). A year ago, people working at RMI joined up with others in the green car space to form Bright Automotive. The group believes, "the best way to reinvigorate the American ...


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