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Fiat's eco:Drive wins award for defining new car-driver relationship

Ever hear of an advertising award given to a piece of software that helps drivers save gas at the pumps? That's what Fiat's eco:Drive recently did, and the organizers of the Cannes Cyber Lions, a major event in the advertising industry, didn't praise the software's ability to analyze driver habits wins but instead the way it established a new kind of relationship between consumer and car. The prize was one of the three Grand Prix awarded during the Cannes Cyber Lions. Since the eco:Drive concept was the object of praise, the organizers ... Read more →

French journalist tests the Tesla, loves it

At the Cannes Film Festival, it's not hard to find Ferraris and Mercedes McLaren SLR and Rolls-Royce on every street. Seems like a good pace to introduce the Tesla Roadster in Europe. Cannes is where ...

Fiat's eco:Drive wins award for defining new car-driver relationship 5 months ago on Autoblog Green

Ever hear of an advertising award given to a piece of software that helps drivers save gas at the pumps? That's what Fiat's eco:Drive recently did, and the organizers of the Cannes Cyber Lions, a major event in the advertising industry, didn't praise the software's ability to analyze driver ...

French journalist tests the Tesla, loves it 1 year ago on Autoblog Green

At the Cannes Film Festival, it's not hard to find Ferraris and Mercedes McLaren SLR and Rolls-Royce on every street. Seems like a good pace to introduce the Tesla Roadster in Europe. Cannes is where a lucky French journalist test drove the Roadster, albeit with British registration plates and the ...



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