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Discovery Communications acquires Treehugger, will integrate it with Planet Green

According to Graham Hill of Treehugger, the site related to all that is green was acquired by Discovery Communications, which many know primarily for the Discover Channel television programming. Here are the reasons cited for the deal: They (Discovery) reach 1.5 billion (yes, billion!) cumulative subscribers around the world with top quality, often nature related, non-fiction content They (Discovery) have commitment from the top of the company for over $50M to create content including programming for the world's first 24 hr green channel ... Read more →

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