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PETA Alert: Fiat underscores eco-friendliness using unique advertising campaign

We've some pretty cool advertising in our time, but the new European marketing campaign from Fiat is surely one of the more memorable efforts from an automaker in recent years. In an effort to underscore the safety of its diminutive 500, both to its occupants and the animals we share our planet with, the Italian automaker has unleashed a new series of images depicting the little hatchback in various crash test scenarios. The interesting part comes from the car's occupants, which includes a panda bear, a walrus (goo goo g'joob) and a couple ... Read more →

VIDEO: Fiat shows that really small cars don't have to crumple Sam Abuelsamid

In the wake of some videos showing a couple of different Chinese cars being put through the standard European frontal offset crash test, Fiat has demonstrated how it's done properly. While the ...

PETA Alert: Fiat underscores eco-friendliness using unique advertising campaign 5 months ago on Autoblog Green

VIDEO: Fiat shows that really small cars don't have to crumple 2 years ago on Autoblog Green

In the wake of some videos showing a couple of different Chinese cars being put through the standard European frontal offset crash test, Fiat has demonstrated how it's done properly. While the Brilliance BS6 and Chery Amulet would have likely left their occupants maimed or lifeless, the tiny new ...

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CAFE – Corporate Average Fuel Economy. A system used in the U.S. to define mileage requirements of new vehicles.

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