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The Fonz promotes reading, Lexus hybrids and his own books

click to enlarge Take one baby boomer favorite - The Fonz - stick him in a boomer dream car - a Lexus RX 400h - and send him off on a cross-country trip through the UK, teaching kids the value of reading. This is the idea behind an effort between Lexus and First News to support the Government's 2008 National Year of Reading. Yes, Henry Winkler and Nicky Cox, editor of First News, are touring schools across the country in a Lexus RX 400h for the next week or so, visiting almost a dozen schools to promote reading - especially Winkler's series of ... Read more →

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