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Top two American Idol finalists will get Ford Escape hybrids

Ford is really going all-out to promote its hybrids. Latest case-in-point: the last two finalists in this season's popular FOX television series American Idol will receive a Ford Escape hybrid. The American Idol giveaway comes right after a heavily promoted fictional hybrid Ford mustang in NBC's Knight Rider TV movie. Last year, Ford aired a commercial for the Escape hybrid that included a father telling his daughter he didn't think he needed to talk about his hybrid. The corporate mind at Ford has apparently changed concerning this approach; ... Read more →

Videos: kids explain how cars harm the planet, Ford Escape hybrid daughter commercial Lascelles Linton

digg_url = 'http://digg.com/motorsport/Kids_explain_how_cars_harm_the_planet_Videos'; The video above is the Climate Kids ad where children are asked how do cars harm the planet. There responses ...

Plug-in hybrid Ford Escape at EVS23 Monday Lascelles Linton

One of the things we are really looking forward to reporting back to you from EVS23 (International Electric Vehicle Symposium and Exposition) December 2-5 in Anaheim, California, are details on the ...

Marketing follows consumer's interests (duh) but is it just a lot of talk? Shane Addie

As fuel prices rise and environmental awareness spreads, fuel economy - which has always been a priority to a consumer - has gradually risen to the top of the priority list like cream in old milk. ...

Ford of India's new SUV/polar bear ad could be considered a tad insensitive Jeremy Korzeniewski

Something tells me that Ford of America and Ford of India do not share any information or assistance when it comes to advertising and marketing strategies. With all of the thought that apparently ...

Ford loves ethanol 2 years ago on Autoblog Green

Click on the image for a gallery of high-res images of the Ford E85 Escape Hybrids. Ford unveiled the Escape Hybrid E85 flex-fuel SUV last month at the DC Auto Show. The 85 percent ethanol-capable Escape looks like its just the start of many projected flex-fuel vehicle (FFV) models being produced ...

That shiny new hybrid is going to save you money 2 years ago on Autoblog Green

A new study by Los Angeles-based Intellichoice.com, which specialises in automotive cost-of-ownership data, says that despite higher initial prices, hybrid buyers are still the winners when you factor in costs of financing, fuel, insurance, state taxes and license fees, repairs, maintenance and ...

2006 Mercury Mariner Hybrid: In the Autobloggreen garage, Day 1-2 3 years ago on Autoblog Green

The first car to show up in the AutoBlogGreen garage for a few days was a 2006 Mercury Mariner Hybrid, the slightly more upscale cousin of the Ford Escape Hybrid. The Mariner Hybrid didn't earn its spot in the ABG garage because of its luxury features, however. The main reason for us having a ...


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