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Chevrolet is one of the Top Global Green Brands of 2014, according to brand consultancy firm Interbrand. Chevy ranks number 32 on the list, which cover brands across a wide variety of segments. The report measures brand perception and brand performance, and the gap between the two is small for ...
When it comes to green branding, Nissan went downright General Lee this year, vaulting over a host of companies – jumping 16 spots – to reach No. 5 in Interbrand's annual "Best Global Green Brands" survey. Increased sales for the all-electric Leaf, high safety ratings for the battery ...