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Australian car buyers down-sizing in the light of rising fuel prices

In the year 2000, as the IT world scrambled to fix computer problems and people bid farewell to the '90s, Ford and GM Holden - with their Falcon and Commodore, respectively - stood supreme as the dominant forces of the dominant large car market in Australia. Just seven years on and that market has shrunk from 35.9 percent to just 13.5 percent in the light of rising fuel prices which has seen a massive movement away from large family cars to medium-sized cars. The Falcon and Commodore are now fighting each other over a diminishing market while ... Read more →

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