mtv

MTV's hit show, Pimp My Ride, has tried to go green already. If you recall, we brought news of the episode where California's Governator himself was a guest and Mad Mike and the crew took a classic Impala and swapped out the gas engine for a Duramax diesel. But, what do you think the team could do ...

After MTV announced last week that they were doing a special edition of Pimp My Ride in honor of Earth Day this weekend AutoblogGreen had an opportunity to talk to Ian Rowe, MTV's Vice President of Public Affairs.AutoblgGreen: We're talking today with Ian Rowe the Vice President of Public Affairs ...

Just about the time that this blog burst forth upon the world last year, the cable channel that used to play music videos, started a thinkMTV campaign called "Break The Addiction". The 12 month long 12-step program aimed at breaking the addiction to excessive energy use will be wrapping on April ...

General Motor's Chevy brand has teamed up with MTV to promote a night of bio-fuel awareness at the MTV Music awards on Thursday, August 31st. States general manager Ed Peper of Chevrolet, "Going green never looked so good. The 2006 MTV Video Music Awards is a great opportunity for us to showcase ...

One lucky UCLA student who submitted his name to MTVU (that's MTV's University network) won Larry David's Prius last week, and the car keys were hand-delivered by David to the student while was in his class on Effective Methods of Social Change. The student, Erick Tarula, said he could now get rid ...