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SUVs, not eco cars, given big ad presence online

For all the talk, it turns out that automakers love to advertise SUVs more than hybrids or other fuel-efficient vehicles online. According to a new study by comScore, auto companies "delivered" over six times as many online SUV display ads in January 2009 as they did for "Fuel-Efficient/Hybrid models" (I'm not sure which category a vehicle like the Tahoe hybrid would fit into this categorization). The numbers: 65 million deliveries for SUVs vs. 9.9 million for the gas-sippers. The big monsters in the online ad space were the GMC Yukon (22 ... Read more →

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