profitable small cars

Over the next two years, Ford will have a whole lineup of new smaller cars coming the US market including the Fiesta and global Focus. At a Ford media event today, marketing VP Jim Farley talked to reporters about the plans for those cars. Traditionally, carmakers have had a hard time making money ...

As the U.S. market finally makes the inexorable shift to more rationally-sized cars, Ford's President for the Americas, Mark Fields, will explain how his company plans to make money with smaller cars. Ford will apparently focus on doing what might seem intuitively obvious to some, but has not ...