smart usa

The lads and lasses at Smart have teased numerous different versions of their urban two-door in an effort to get more Americans to pay more attention to it. Car2Go is a worthy attention getter, and the Smart For-Us concept might be another, because who among us red-blooded U.S. of A'ers doesn't ...

Hey Smart, where have you been? Oh, you've been here all along? Sorry, we didn't notice. As promised, in the face of weak sales, Smart USA will launch a massive TV, print and digital marketing campaign by year's end to try and re-start the struggling microcar company that Mercedes-Benz took over ...

With Penske walking away from its distribution rights, management, sales and marketing duties for Smart and Mercedes-Benz USA (MBUSA) stepping in to peddle the pint-sized city cars, the German automaker has announced that a change atop Smart USA is coming. Effective May 1st, Tracey Matura will ...

Here are the changes we have heard will happen to Smart in the U.S. now that Penkse is out of the picture: the ForTwo Electric Drive is unaffected, plans for a larger vehicle with Nissan (Project Quattro) have been scrapped and, ...

The all-electric Smart EDs may not be here yet, but a companion app for the little city cars is already available in the iTunes App Store [$9.99 for the U.S version, $11.99 for the EU version]. Called Smart Drive, the app is one half of the Smart Drive Kit (the other is a holder that connects your ...

During the blur of the Detroit Auto Show this week, we checked in with fresh Smart USA president Jill Lajdziak to see what the boss has to say about her new job, sales of the fortwo in the U.S. and what's up with the all-electric Smart Ed. Lajdziak only recently joined up with Penske Automotive ...

Just a few weeks ago, former Saturn general manager Jill Lajdziak was hired by Penske Automotive to head sales and marketing for its Smart USA operations. Now Lajdziak will take over the entire operation as the new president of Smart USA, replacing Dave Schembri, who held the post since its ...

In the first year that smart fortwo's were available in the U.S., the company sold about 30,000 units. After that first heady period, though, sales dropped off dramatically. In June 2009, the company sold just 1,116 fortwos and in ...

The last time we talked to SmartUSA president David Schembri, the topic was all about the fortwo in the U.S., both electric drive and standard. During the hectic press preview days at this year's Detroit Auto Show, we found a few minutes to speak ...

One of the newest cars to drop into the US market is the Smart ForTwo. A decade after its European debut, the two-seat city car finally arrived stateside after several abortive attempts by both its parent company Daimler and independent distributors. This time around Daimler worked with a US ...