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Caught! Hummer using old MPG rating in TV ads

digg_url = 'http://digg.com/business_finance/2007_car_ads_stickers_ALL_have_incorrect_MPG_rating'; I saw this ad last night on the cable station TBS. I was watching a remake of the Time Machine (BTW, it's not a great movie). Anyway, I see this ad for the 2007 Hummer H3. The first thing in the ad? Text that says "Get 20 MPG highway." Que the spit take! Wow, I knew the H3 was smaller than the regular Hummer but 20 MPG? That's not bad at all. I had to check it out anyway because, I mean, it's Hummer! So, I went to fueleconomy.gov. The small ... Read more →

Lexus hybrid ad reported as misleading Sam Abuelsamid

Caught! Hummer using old MPG rating in TV ads 2 years ago on Autoblog Green

Lexus hybrid ad reported as misleading 2 years ago on Autoblog Green

The Advertising Standards Authority in England is an ad industry run group that regulates and monitors advertising and marketing and addresses consumer complaints about ads. When a company runs false or misleading ads and they don't respond to ASA direction to change the ads, ASA can refer the ...

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Guide to Common Green Acronymns

CAFE – Corporate Average Fuel Economy. A system used in the U.S. to define mileage requirements of new vehicles.

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