Skip to Content

Toyota to crank up home market hybrid prices



Apparently automotive pricing in Japan is not quite as flexible as it is here in the U.S. Unlike the U.S. market, where it's not uncommon for manufacturers to adjust prices several times in a single model year, carmakers in Japan generally don't adjust prices until a model change. Toyota hasn't made a mid-cycle price adjustment in thirty years. However, the pressure of rising raw material prices has pushed Toyota too far so the company is raising prices on the Prius and Harrier (called the Highlander Lexus RX400h in the U.S.) hybrid. The hybrids get a three percent jump while several commercial vehicles go up by two percent. Nissan and other companies have been holding off until the market leader made a move but they are now likely to announce price hikes as well.

[Source: Detroit News]

Reader Comments (Page 1 of 1)

Add your comments

Please keep your comments relevant to this blog entry. Email addresses are never displayed, but they are required to confirm your comments.

When you enter your name and email address, you'll be sent a link to confirm your comment, and a password. To leave another comment, just use that password.

To create a live link, simply type the URL (including http://) or email address and we will make it a live link for you. You can put up to 3 URLs in your comments. Line breaks and paragraphs are automatically converted — no need to use <p> or <br /> tags.



Featured Galleries

  • 2009 Rolls-Royce Phantom
  • Smart ED production
  • Tesla Roadster audio recording for video games
  • Production i-MiEVs in the UK
  • Hyundai 2.4L direct injected Theta II
  • Mercedes-Benz Citaro FuelCELL-Hybrid bus
  • Chevy Volt hits the streets in Royal Oak
  • 2010 Nissan LEAF
  • 2010 Mercedes-Benz ML450 hybrid
  • Renault Fluence ZE concept
  • Governor Schwarzenegger with the Zero S
  • Peugeot Concept HYbrid3 Evolution

Categories


Autoblog

Daily Finance

Download Squad

Engadget

Joystiq

Autoblog Spanish

Switched.com

FanHouse

Asylum