BMW Active E

BMW has released official pricing for its latest foray into the world of electric vehicles, and compared to the rest of your EV options, the Active E is a screaming deal.

Lease pricing for the 1 Series-based Active E is set at $499 a month for 24 months, with a downpayment of $2,250 due at signing. BMW isn't citing exact output figures yet (we're hearing something around 190 hp), but it's quoting a 0-60 time of under nine seconds and a range of 100 miles with its specially developed, liquid-cooled lithium ion battery pack. Reservations will begin this summer and you can get in on the action at BMWActivateTheFuture.com. Full details in the press blast after the jump.


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The BMW ActiveE, the first full-electric BMW available to customers, was unveiled today in advance of the New York International Auto Show, where it will make its North American debut. This is another significant step in the BMW Group's commitment to be a sustainable leader in automotive products and services. Based on the 1 Series Coupe, the BMW ActiveE will accelerate from 0-60 mph in under nine seconds, making it the first electric vehicle to combine the dynamic characteristics typical of a BMW with the zero-emissions benefits of driving an electric vehicle. It will incorporate specially-designed lithium ion batteries which are being used for the first time and that allow for a range of around 100 miles in everyday driving. The batteries will feature liquid heating and cooling, as well as the ability to pre-condition the system while connected to the grid enabling maximum range capability regardless of ambient conditions.

Seven hundred BMW ActiveE vehicles will be coming to the U.S. beginning this fall in metropolitan New York and other select US metropolitan markets. A 24-month lease will be offered for $499 per month with a down payment of $2,250. The reservation process will begin in late summer 2011.

"The BMW ActiveE is part of our ongoing strategy to develop environmentally friendly, yet high-performance vehicles," said Rich Steinberg, manager of Electric Vehicle Operations and Strategy, BMW NA. "It brings us another step closer to the realization of the BMW i3, which we will launch in 2013."

In order to help consumers determine if an ActiveE is right for them, the new app, BMW Evolve is now available for download from the Apple iTunes Store and later this month in the Android Marketplace. It was developed with the input of our MINI E drivers and will help drivers track their daily driving habits, regardless of their current car in order to determine if a full-electric vehicle like the BMW ActiveE will fit their lifestyle. More information is available at www.BMWActivatetheFuture.com.