MINI

The name Peder Norby should be familiar to anyone who's been involved with BMW's all-electric MiniE program. The driver of MiniE #183 has put 36,000 sun-powered miles on his EV and has long been a strong proponent of getting more people to make the shift to electric vehicles. His latest target? ...

The two millionth Mini has rolled off the line in Oxford, UK, a feat which took around ten years and sent Minis to 90-plus countries across the globe. According to Mini, if placed bumper-to-bumper, two million Minis would stretch 4,627 miles. Of course, two million Ford F-150s would stretch, um, ...

While the battery-powered Mini E certainly has some limitations – like two seats instead of four and a real-world driving range that's well below 100 miles – it seems that the vast majority of Mini E drivers have adapted to the vehicle's shortcomings and are extremely pleased with ...

The 2011 Geneva Motor Show was loaded with concept vehicles, including the Mini Rocketman, a pint-sized two-door that might make its way into dealerships. According to Autocar, Mini intends to launch a production Rocketman ...

Question: can sporty vehicles be fuel efficient? Answer: yes. Recently, the team over at Edmunds Auto Observer compiled a list of some of the most and least fuel-efficient sporty vehicles available. Surprisingly, there's a monstrous gap (of $165) between the lowest and highest monthly fuel costs ...

It's not like online "mentions" lead directly to sales, but if they did, then data from Infegy, a leading source for social media analytics, would seem to indicate that the Toyota Prius, in being the overall leader among "green" vehicles in "mentions" on websites, blogs and tweets from March 22 ...

When BMW launched the Mini E lease program, some potential drivers were disappointed that they would only get to pilot the electrified hatch for 12 months. Later, at the 2010 Detroit Auto Show, Mini USA announced an extension of the lease program, allowing current Mini E drivers to retain their ...

BMW has selected Kay Segler, current managing director of BMW M GmbH, to take over as Mini's brand manager, replacing Wolfgang Armbrecht. Previously, Segler headed the Mini brand from 2004 to 2008, overseeing the introduction of a range of models based on the BMW-engineered R56 platform. Segler ...

BMW Group, along with Vattenfall Europe, has announced that the Mini E field trial in Berlin, Germany is entering phase two. In total, seventy of the electrified Minis will hit the roads, with 30 going to private customers and 40 earmarked for fleet users. The aim of the trial, funded by the ...

Once you've put an all-electric drivetrain into a Mini Cooper, is it that hard to hybridize one? Well, yes, especially since BMW's limited testing program was intended to give the company information about a plug-in architecture. But our spy photographers have discovered what's believed to be ...