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GM: Volt won't become a brand name

The Chevrolet Volt isn't scheduled to hit the market for another whole year, but there's so much anticipation for the vehicle that some are already asking if The General will try to make a brand out of the Volt name. The answer, according to Brent Dewar, Chevy's chief of global operations, is no: Our thought is to take the Volt technology to other products... The Volt was the original vehicle that we started, but I wouldn't see that as a brand marketing direction for us. While other models in GM's lineup are likely to get their own ... Read more →

Chevy Volt leader Frank Weber leaving for Opel, reaffirms Volt remains on track Sebastian Blanco

One of the main men working to get the Chevy Volt out the door on time, Frank Weber, has announced he will leave General Motors on December 1 for a senior leadership post at Opel. This is the ...

GM CEO: electric cars require teamwork; hydrogen cars 10x more expensive than Volt Sebastian Blanco

New GM CEO Fritz Henderson has some good words for his competitors. Surprised? It's all in an effort to make sure that plug-in vehicles get the help they need to become cost competitive. Henderson ...

Posawatz: Volt range-extended mileage to be "better than any conventional car." But what about hybrids? Jeremy Korzeniewski

So, plenty of time has passed since General Motors first made the announcement that its Chevy Volt extended-range electric vehicle would score 230 miles per gallon on the yet-to-be-completed EPA ...

GM invites Volt fans to name first color and win a test drive! Sam Abuelsamid

Take a close look at the Chevy Volt in the photo above. We've seen it a number of times already but we've never said anything about the color. While it's predominantly silver, it does have a green ...

GM's OnStar EV Lab opens its doors, loves the Chevy Volt 18 days ago on Autoblog Green

One of the features that GM is promoting with the Chevy Volt, due late next year, is a completely new level of connectivity for the plug-in hybrid. Well, completely new isn't quite right. The Volt will certainly communicate with the grid and with GM in new ways, but the underlying OnStar ...

GM: Soon, Detroit will earn its nickname as the Motor City 18 days ago on Autoblog Green

What's in a name, anyway? Detroit has been known as the Motor City for longer than this blogger has been alive, but is that moniker actually a misnomer? Well, that depends... are you the type that believes motors are driven by electricity and engines by something else? How does one explain ...

Reader spots Chevy Volt prototype parked in a driveway 20 days ago on Autoblog Green

One of our ever-alert readers has been out walking the neighborhood armed with a camera this weekend when he spotted one of the most anticipated cars of the next few years. Sitting in a neighbor's driveway was a Chevy Volt IVER prototype. We know GM has been out running the Volts on public roads ...

REPORT: Vauxhall Ampera production gets snubbed in the UK 25 days ago on Autoblog Green

Where, exactly, the Vauxhall Ampera – the British version of the Chevy Volt – will be built is up in the air now that Magna, Vauxhall's new owner, has decided that the plug-in hybrid will not be built at Vauxhall's Ellesmere Port factory. Prime Minister Gordon Brown had reportedly ...

GM investing $230M in Flint area facilities to support Chevrolet Cruze, Volt 25 days ago on Autoblog Green

General Motors announced today that it will spend $230 million on four facilities in the Flint, Michigan area that will support the production of the new Chevy Cruze compact and the Volt extended-range EV. The biggest chunk of the money ($202 million) is being spent on the Flint South Engine ...

Chevy Volt heads to Pikes Peak to practice mountain climbing 1 month ago on Autoblog Green

One of the main concerns that many people have about the Chevy Volt is how well it will perform when running in charge sustaining mode with the engine-generator cranking away. While we haven't yet had an opportunity to try out any of the Volts or Cruze mules operating in this fashion, the ...

REPORT: GM sees more demand than supply with the Chevy Volt in the beginning 1 month ago on Autoblog Green

General Motors has already warned us that the Chevrolet Volt will be in short supply at launch. But that isn't stopping Bob Lutz, GM's vice chairman in charge of marketing, from going out and talking about how popular the car – due next year – already is. Lutz told Automotive News ...

AltCar 2009: Touring the show with the Governator 1 month ago on Autoblog Green

During the opening day of the 2009 AltCar Expo & Conference here in Santa Monica, Governor Schwarzenegger stopped by for a tour of the green vehicles on display. He learned about the Volt from Dave Barthmuss (above), sat down in a Tango and the Wheego Whip, learned about the MINI E and ...

GM and Toyota agree: gas, battery prices defining parameters for plug-in acceptance 1 month ago on Autoblog Green

GM has not been secretive about how important gas prices in late 2010 will be on the price of the Chevy Volt. During a webchat this week, GM vice chairman Bob Lutz said again that higher gas prices are needed for the Volt to become "generalized." Specifically, he said: The Volt technology is ...

REPORT: Chevy Volt to start at $32,000 after tax credit? 1 month ago on Autoblog Green

While we know a good bit of information about GM's upcoming range-extended electric automobile, one major question lurks high above the rest: how much with the Chevy Volt cost? Well, that's a tough nut to crack. There will be a sticker price plastered on the car's window when it finally goes on ...

Survey says... nearly half of Americans want to buy something like the Volt, but do they want to pay? 1 month ago on Autoblog Green

The Chevrolet Volt is a data driven design in many ways. The shape is driven by aerodynamic data. Its conception was in part driven by public perception data. Its powertrain architecture was driven by empirical data about how drivers actually use their cars. For example, roughly three quarters ...

GM responds to Audi's "Volt is for idiots" remark 2 months ago on Autoblog Green

We've already seen Audi's Johan de Nysschen walk back comments he made that the Chevrolet Volt is "a car for idiots." Before de Nysschen's official response, we asked GM if Bob Lutz wanted to get into the fray (who, us, trying to cause a fight?). No such luck, but GM spokesperson Rob Peterson ...

Audi of America president calls Chevy Volt "a car for idiots," slams electric vehicles 2 months ago on Autoblog Green

When an automotive executive says something brash and outrageous, we sometimes call it "Going Lutz." The green car world has it's own special phrase – "Going Musk" – and we always look forward to the next item that makes us go, "Huh? Really?" They're so much more exciting than the daily ...

GM's Britta Gross promotes both sides of the hydrogen, EV fence 2 months ago on Autoblog Green

- We've heard Britta Gross, GM's manager of Hydrogen and Electrical Infrastructure Development, speak on various occasions about the Volt and other advanced technology projects, so we're familiar with some of what she has to say. We wanted to point out two items from her recent interview with ...

Paying attention? Why the Volt's fender and hood cut lines were altered 2 months ago on Autoblog Green

By now, we've likely all seen dozens of pictures of the latest Chevy Volt integration vehicle engineering releases – better known as IVERs – running around GM's various testing facilities. Our own Sam Abuelsamid even hitched a ride in one. Unless you're paying really close ...

As a green brand, will the Volt be able to compete with Prius? 2 months ago on Autoblog Green

Those of us who follow the green car world on a daily basis could ramble on for an hour, at least, on the differences between the Chevy Volt and the Toyota Prius. They're not really in the same category, if you know what an ER-EV is. But for the general public, the two cars are probably best ...

REPORT: GM could build 70,000 Chevy Volts a year 2 months ago on Autoblog Green

The most recent estimates indicate that GM plans to make 200-400 Chevy Volts in 2010 and then about around 10,000 in 2011. These numbers are down significantly from predictions a few years ago of 60,000 Volts in the first year. CNET, though, thinks that the actual number of plug-in hybrids, ...

Chevy Volt will move without gas in the tank 2 months ago on Autoblog Green

With the big Chevy Volt = 230 mpg push by General Motors, there's understandably going to be a lot of interest in just what that numbers means and people trying to understand how the car actually works. Here's the reality: you can't put a gallon of gas into the Chevy Volt and then drive 230 ...

Chevy Volt and 230 mpg: Negative reactions abound, but not from Bob Lutz 2 months ago on Autoblog Green

GM CEO Fritz Henderson was all smiles when he announced the Chevy Volt's 230 mpg city rating yesterday. But the Internet digested the news in its own way, and there was some understandable confusion and criticism of the very big, very bold claim. The EPA was the most official source to put a ...

GM shows off 120V and 240V chargers for 2011 Chevy Volt 2 months ago on Autoblog Green

As part of the massive media blitz being rolled out today by General Motors in preparation for the new 230-mpg Chevy Volt and some B20 biodiesel trucks (more on these later), we finally got to see the two chargers that will come with the Volt when it becomes available in November 2010. With ...

Chevy Volt gets 230 mpg, but how? 2 months ago on Autoblog Green

Neither General Motors nor the EPA are making declarative statements about how, exactly, the 2011 Chevy Volt will achieve it's much-touted 230 mpg rating that was announced today. GM's most clear statement (available in full after the break) says that some consumers "may be able to be in pure ...

GM announces that 2011 Chevrolet Volt will get 230 mpg city! 2 months ago on Autoblog Green

In case you missed it this morning, General Motors CEO Fritz Henderson made some big news just one month after the "new" GM emerged from bankruptcy protection. First of all, Henderson announced that the GM FastLane blog would now be used to solicit feedback on new designs directly from ...

REPORT: GM admits Volt concerns to U.S. Treasury 2 months ago on Autoblog Green

According to a report on Autocar, General Motors submitted a regulatory filing with the U.S. Treasury on Sunday that disclosed a number of potential problems with the Chevy Volt program. Not only is it possible the car may not be ready by its promised launch in November of 2010, but GM knows it ...

Obama announces battery grants: Big Three, Michigan, li-ion companies come out winners 3 months ago on Autoblog Green

At the closed and then re-openend Monaco Recreational Vehicle plant in Indiana today, President Obama will announce exactly how $2.4 billion in Recovery Act grant money will be spent on advanced battery technologies and on infrastructure for more electric vehicles. This is a bit more than the $2 ...

VIDEO: Volt center stack to come in dark grey or white 3 months ago on Autoblog Green

As our man Chris Paukert was perusing the videos about the pre-production Volt build process the other day, he noticed a slight change in the interior from what we have seen previously. When the "production" Volt design was unveiled last September, the center stack was finished in very ...

REPORT: How the Chevy Volt got its $40,000 price tag, and what GM's going to do about it 3 months ago on Autoblog Green

It's sort of common wisdom that when the first Chevrolet Volt models become available in General Motors showrooms (or on eBay) in late 2010, they'll be priced at around $40,000. GM hasn't made any official statement declaring this specific price – and for a while there was speculation on ...

VIDEO: Before you weld a Volt, you have to stamp out the bodies 3 months ago on Autoblog Green

The other day we pointed you at a video produced by General Motors that is part of a series on the building of the pre-production Chevy Volt prototypes. That video showed the IVER (integration vehicle engineering release) bodies being assembled, welded and painted in the body shop at the ...

Webchat about the Volt with GM VP Jon Lauckner today 3 months ago on Autoblog Green

UPDATE: bumped this post to remind readers to join the chat if interested. General Motors is continuing its executive webchat series this week with Jon Lauckner, VP for Global Program Management. Lauckner has been part of the leadership team on the Chevy Volt program since the earliest days of ...

Chevrolet VoltAge mashes up tweets/blogs/web2.0 into one site [w/VIDEO] 3 months ago on Autoblog Green

Facebook just wasn't enough, apparently. General Motors has unveiled a new social media site dedicated to the Chevrolet Volt. Called VoltAge, the site brings together all sorts of Volt-friendly, GM-approved social media aspects onto one page. You've got your reader forum, your GM blog posts and ...

Need a friend? Find the Chevy Volt on Facebook 3 months ago on Autoblog Green

Using Facebook to promote your cause (or yourself) isn't exactly bleeding edge, but it certainly is de rigueur to have a FB page. Audi uses the site to help the Nature Conservancy, and there are ecodriving pages for Zimride and EcoSharing. Lo and behold, the Chevy Volt can indeed be befriended on ...

What a car feels and sounds like: GM refining Volt driving experience 4 months ago on Autoblog Green

We don't have to tell you how important the Chevy Volt is to General Motors. The plug-in electric car's success or failure is likely to be seen as a crucial indicator of GM's post-bankruptcy prospects in the eyes of many followers. This being the case, it's not surprising that automaker is ...

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